SFLHIMSS Board of Directors
President: Oscar Perez
Oscar Perez is the Vice President of Information Technology for the Memorial Healthcare System in South Florida. Memorial is a six hospital system that includes the Joe DiMaggio’s Children’s Hospital, serving southern Broward County, Florida. Mr. Perez has been in healthcare IT for over 21 years. He’s a visionary and transformational leader that believes in putting people and culture first while advancing technology to enhance patient care and taking healthcare to the next level. He’s worked at various healthcare systems is South Florida including academic medical centers like the University of Miami Healthcare System and large public healthcare systems like Jackson Memorial. In addition, he’s consulted at many large healthcare systems throughout the country like Emory in Atlanta, MD Anderson in Houston, and many more. His well-rounded Healthcare IT experience has allowed him to make an impact wherever he’s been.
Mr. Perez currently lives with his family in Miami, Florida where he received a Bachelors’ in Management Information Systems (MIS) from FIU and a Masters’ in Healthcare Business Administration (MBA) from the University of Miami. He also serves on the board for South Florida HIMSS and is a member of CHIME.
President Elect: Kendall Brown
For the fourth term, Kendall Brown serves as SFLHIMSS Chapter Advocate and works with Florida State Legislators and Representatives on Health IT concepts. Kendall has more than 20 years’ experience in the healthcare technology industry and currently works for Allscripts as Enterprise Sales Executive. Her healthcare experience spans a broad range of disciplines from patient safety to Electronic Medical Record and Practice Management Systems, Population Health in acute/post-acute provider, health insurance and pharmaceutical sectors. Her professional career has includes Sales and Marketing, Product Management, Project Management and Account Management. Kendall enjoys closing deals, developing new business ventures, and solution-selling, networking and adding input to the direction of any company she works for. Kendall’s forte is delivering “proof of concept” [omit sales] presentations to Senior-level audiences at hospital and healthcare organizations. She works well on her own, as well as in teams. Her track history includes selling, implementing and up-selling the highest revenue generating clients. Kendall works to ensure things don’t fall through the cracks, and follows up to ensure they’re done properly and on time. She’s driven to reach her goals and quota. Her selling style is authoritative and assertive and she is an expert in product knowledge. She is eager to discuss the possibilities of selling technical or specialized products. Kendall is a member and serves as a leader of many organizations such as: Association of Healthcare Resource and Materials Management, The Junior League of Miami, National Society Daughters of American Revolution, American Foundation of Suicide Prevention, IT Women, Women in Technology Institute, Women’s Healthcare Executive Network, Healthcare Information Management Systems Society and Healthcare Finance Management Association. Hobbies include Yoga, Stand Up Paddle boarding, and Traveling abroad (last vacation was Spain and Italy).
Past President: Pua Cooper
Chief Clinical Information Officer
Boca Raton Regional Hospital
Pua Cooper is a highly experienced nurse with over 26 years of leadership and clinical experience. She holds a Master’s of Science in Nursing (MSN) with a specialty in Nursing Informatics. She currently serves as Chief Clinical Information Officer for Boca Raton Regional Hospital where she is responsible for the operations of the Informatics department of this 400-bed academic facility. In this capacity, she uses her understanding of clinical practice to leverage technology to improve patient outcomes. In 2014, her team was recognized as one of eight national finalists in McKesson’s Distinguished Achievement Award for the innovative use of technology to advance care. In 2015, she was formally recognized as a Senior HIMSS Member. At the national HIMSS level, she participates in the Nursing Informatics Executive Work Group and the Clinical Insights Editorial Committee where she has authored several articles for the publication. She has been a speaker at various local and national conferences including: HIMSS 2016, South Florida Organization of Nursing Executives (SFONE), Healthcare Financial Management Association (HMFA), and the Nursing Consortium of South Florida.
President Emeritus: Karen Ondo
Karen Ondo has 30+ years healthcare experience ranging from VP/CIO of a multi-entity IDN (49 sites), vendor and now Executive Vice President, KLAS Enterprises, a market research and intelligence firm specializing in healthcare IT performance monitoring. FHIMSS, HIMSS Board of Directors; national/international speaker.
Treasurer: Jorge Rey
Jorge Rey is the Director of Information Security and Compliance at Kaufman, Rossin & Co., one of the largest independent accounting firms in Florida and one of the top CPA firms in the country. Recognized by the South Florida Business Journal as one of top professionals under the age of 40, he is responsible for managing and performing a variety of information security assessments, SOC /SysTrust reports for companies in the financial services, healthcare, and technology industries. He is a frequent lecturer and has been quoted or featured in many major publications including CIO, ComplianceWeek, The Miami Herald, ComputerWorld, Healthcare Fraud, and others.
Jorge helps organizations ranging from startups to large public and privately held companies address information security, compliance and IT needs. He brings notable experience in security audits, HIPAA/HITECH compliance, technology, vendor management and cloud computing to his clients. He serves on the South Florida HIMSS board and is past Chairman of the ARMA Palm Beach Treasure coast. Jorge is a Certified Information Systems Auditor (CISA), Certified Information Security Manager (CISM), and Certified in the Governance of Enterprise IT (CGEIT). He holds a master's degree in Information Technology from Nova Southeastern University and a certificate in Administration of Information Security, recognized by the National Security Agency (NSA).
Secretary: Ganesh Persad
Ganesh Persad is the Supervisor of Clinical Systems & Interoperability at Memorial Healthcare System in South Florida. Ganesh serves as the technical architect who manages various health information exchange platforms such as, Epic’s Care Everywhere, Carequality, eHealth Exchange, Florida Health Information Exchange and various interfaces with a focus on delivering clinically relevant data at the point of care to align with Memorial Healthcare Systems population health initiatives and to facilitate the organizations value based care initiatives through the use of technology. Prior to Ganesh’s current role he was the Sr. Epic Ambulatory Systems Analyst responsible for project managing all of Memorial Healthcare System’s Internal Medicine and Behavioral Health specialty as well as Employee Health and Global Health departments.
Early on in Ganesh’s professional career he was involved in healthcare as a Certified Pharmacy Technician not knowing healthcare is his passion. He worked both in retail and hospital pharmacy settings for almost 8 years, at this juncture is where he realized his passion for technology and automation technology as he was tasked to lead the implementation of the hospital’s Pyxis and Talyst Carousel implementation. This eventually led him to Hackensack University Medical Center’s IT department as an Epic Ambulatory Clinical Systems Analyst and eventually promoted to Epic Ambulatory Clinical Systems Analyst II. In the year 2015 Ganesh relocated with his family and happily accepted the role as a Sr. Systems Analyst at Memorial Healthcare system.
Ganesh received his Bachelor’s in Health Information Management degree from Rutgers University. Ganesh recently completed his Master of Science in Biomedical Informatics from Nova Southeastern University and graduated with High Honors and received the 2018 Chancellor’s Award for the Biomedical Informatics program, for demonstrating the characteristics of scholarship, leadership, integrity, humanity, and loyalty to the profession.
Ganesh takes a holistic approach as a health IT evangelist, driving consensus building among teams and acts as a transformational leader to his organization focusing on collaboration, innovation optimization and adhering to industry best practices.
Program Chair: Janine Pratt
Pratt is a high energy team oriented Healthcare Information Technology professional with 19 years of experience providing strong leadership implementing enterprise information technology systems. Expertise identifying resources required to build cross functional multi-specialty project teams providing solutions which meet business and clinical objectives while establishing strong vendor relationships. Accomplished track record of successfully delivering on time and on budget enterprise projects.
Communications Co-Chair: Ana Agostini
Ana Agostini has more than 17 years of experience in healthcare IT and is currently the Administrative Director of IT Services over the IT PMO, Service Desk and Identity and Access Management teams at Memorial Healthcare System. Ana started her career at Accenture as a healthcare consultant and has implemented electronic health record, identity access management, and service management systems that have transformed organizations. Ana is a Chemical Engineer by trade. She received her MS in Industrial Engineering, focused on project management, from the University of Minnesota – Twin Cities. She's also a certified PMP, ITIL V3 and holds three Epic certifications.
Communications Co-Chair: Krista Riveron
Krista Riveron is in her final year at Nova Southeastern University (NSU) as a concurrent degree student in both a Doctor of Pharmacy and a Master of Science in Biomedical Informatics program. She graduated from the University of Miami in 2006 with a Bachelor of Science degree in neuroscience and minors in chemistry and political science. Shortly thereafter, she received her Juris Doctor degree from NSU in 2009 and has been in the field of patent law for the past decade. After attending the South Florida HIMSS IntegraTe event in 2016, she became a member of the Advocacy Committee where she assisted in coordinating the Florida HIT Advocacy Days in Tallahassee in 2017 and has remained on the Advocacy Committee ever since in addition to her current position as the communication co-chair. She presently resides in Wellington, Florida, and is the mother of four young children.
Education Co-Chair: Elizabeth Rockowitz
Elizabeth Rockowitz is a Healthcare Executive that brings 20 years of healthcare IT experience in providing comprehensive information technology knowledge for innovative solutions that meet business, research, teaching and clinical objectives. She is accomplished in system project development, instructional design, revenue cycle optimization, performance improvement processes, application system development and leading multi-discipline teams. Prior to joining FIU, Liz worked for large academic medical centers to develop their healthcare academic and information technology solutions. Liz has served on several professional organizations' executive boards and has been a frequent speaker at numerous local and national conferences. Liz holds a Bachelor of Science in Education and a Master of Science in Computer Information Systems and Instructional Design. Ms. Rockowitz has earned numerous awards: CIO Magazine, 2007, "The Team Builder Stand Out Award Winner " CIO Magazine, 2007, "Ones to Watch Award" Computerworld, 2007, " The Computerworld Honors Program" - Healthcare Laureate.
Education Co-Chair: Alicia D'Empaire
Membership Co-Chair: Leon Green
Leon S. Green is Director of the Project Management Office (PMO) at VITAS Healthcare, the nation’s leading provider of end-of-life care. Leon oversees all aspects of enterprise-wide project delivery and provides leadership in IT innovation and governance. His experience includes multiple business verticals such as healthcare, transportation & logistics and government services.
Leon, who joined VITAS in 2009 as senior project manager, is part of the management team that has successfully led the organization through rapid, transformational growth. He was promoted to his current role of Director PMO in 2014.
Leon has worked in leadership roles in the information technology field for more than 20 years. Prior to joining VITAS, he served as Senior Project Manager at Ryder System, Inc., a provider of transportation and supply chain management products, and is especially known for fleet management, supply chain management, and dedicated contracted carriage. Ryder operates in North America, the United Kingdom and Asia. He was responsible for Ryder’s multi-million dollar Telematics pilot called RydeSmart – a comprehensive suite of GPS Fleet Management Tools. This project was by far one of the highest visibility projects for Ryder.
Under Leon’s leadership, the development and launch of the RydeSmart product was a complete success. RydeSmart has proven Return on Investment (ROI), reduce fleet operating costs, boost profits and provides complete visibility to Ryder’s transportation assets. The RydeSmart product is currently offered to Ryder’s customers in the market place and is working as planned.
Earlier in his career, Leon served as Manager at KPMG Consulting, LLP, where he oversaw all aspects of program management for the Government Services practice area, providing strategic vision and operational oversight. He was able to navigate the complexities of highly political environments. Developing and implementing strategy for the KPMG program team, including developing robust resource management and risk mitigation plan for the program. Working with the Human Resources team to manage staff and resources for program initiatives. Liaising with the marketing and communications teams to increase adoption of new initiative rolled out by the program. Managing budgets and reporting on fund allocation within the program. Developing request for proposals to solicit competitive bids for state/local government funded initiatives. He fostered strong relationships with key stakeholders while balancing the functional and technical requirements of each initiative.
Leon is deeply involved in local and national groups, Project Management Institute (PMI) and the Healthcare Information and Management Systems Society (HIMSS), working to advance healthcare through technology innovation. Leon was a member of the VITAS team that won the South Florida HIMSS 2017 Innovation Award. Leon received a Bachelor of Science degree, with a major in Applied Physics, from the University of the West Indies, and a Master of Science degree, in Electrical Engineering, from the State University of New York at Binghamton.
Membership Co-Chair: Jim McKeen
Jim McKeen is with Centric Consulting, a business consulting and technology solutions firm with more than 750 consultants across the U.S. and India. Together with you, we optimize your processes and enable you to achieve your business goals to be more competitive. Our culture, people, and delivery come together in what makes Centric truly different — our balanced approach to achieving lasting solutions. We’ve created a company culture that embraces big thinking and small details, providing enterprise impact through local delivery. We have the crucial conversations, we ask the hard questions and we look at problems from all angles.
Sponsorship: Lou Mendez
Student Liason: Dr. Steven Bronsburg
Dr. Stephen E. Bronsburg is an Associate Professor, Academic Advisor and Practicum Course Director at Nova Southeastern University, Dr. Kiran C. Patel College of Osteopathic Medicine (NSU-KPCOM), Department of Health Informatics, Biomedical Informatics Program, Fort Lauderdale, Florida. In addition to teaching graduate level courses, Dr. Bronsburg actively conducts collaborative health information technology (HIT) research with other healthcare professionals. In his research, he often uses telemedicine strategies including Health Technologies to address chronic disease and addiction. He has presented and published nationally and internationally on HIT. He is an active editorial review board member for the Online Journal of Applied Knowledge Management, he is a peer reviewer for the American Medical Informatics Association (AMIA) and the International Knowledge Management Conference.
Member at Large: Paul Salmon
Paul Salmon joined Envision Physician Services/Sheridan Healthcare in 2015 as the Vice President of IT Project Management Office and was accountable for successful management and oversight of all strategic programs and projects creating value for Sheridan’s physicians, operators and stakeholders. He has moved over to assume the role of Vice President of Quality Analytics. In this role he is accountable for clinical quality analytics and reporting covering regulatory, contractual and physician incentive based reporting. Paul is responsible for creating the Physician Quality Registry (PQR) a CMS authorized and approved Qualified Clinical Data Registry (QCDR). His team is responsible for all MIPS/MACRA CMS Reporting and supporting the Envision Health Patient Safety Organization and Clinical Research areas.
Mr. Salmon has over 25 years of experience in the healthcare industry serving in senior management roles for one of the largest hospital operators, physician driven medical groups, national health plans, and top tear consulting firms. He led phase 1 and phase 2 of the Meaningful Use program for a large hospital system covering over 70 hospitals, certification of internally built EHR, deployment of certified modules across the network, and successful CMS incentive reporting. Paul has been instrumental in advancing systems integration, managed care population health analytics, strategic innovation and clinical process improvement in healthcare throughout his career. He has served as a board member of three HIMSS chapters and continues to be very involved in innovation and advocacy. He is Six Sigma / Lean certified holds a Bachelor of Science degree from the University of Alabama and studied at the University of La Verne in the Masters of Health Administration Program.
Member at Large: Grant McGaugh
Member at Large/Advocacy: David Brown
Maury Rawlins & Brown
David Brown is a seasoned executive leader with more than 40 years of success spanning the healthcare, education, information technology and entertainment industries. Leveraging extensive experience as an entrepreneurial business development professional with a demonstrated track record for increasing product visibility and profitability to reach and exceed revenue goals, he is a valuable asset for any industry or organization who desire to engage in legislative issues and state contracts. His broad areas of expertise include change management, new business development, population health management, contract negotiations, sales team management and mentoring, business transformation, process improvement, strategic planning, sales operations, and informatics.
David holds a BASc in Biology from Juniata College and an MA in Higher Education Administration from Indiana University of Pennsylvania.
Administrative Support: Venessa Bannon
Boca Raton Regional Hospital